In my experience, three pillars are important to develop a brand, market a brand, or to maintain brand awareness. In the more than 15 years that I’ve been in marketing, nothing has changed about this system. It works, it is constant and it is a lot more...
It’s official: Apple’s update with iOS 14 has been rolled out since January 19, 2021. From now on, App developers will have to ask iOS 14 users for permission to track them in the future. These new guidelines affect targeting, optimization, and...
Home-office and remote work. Since the beginning of 2020, many of us had experienced work concepts like this. Although the transition has not been and still is not easy for many people around the world, it offers several benefits. As a team, we have decided to work...
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